Promising times for public transport

Prasarana is now working with UrbanMetry, a Malaysian company that specialises in aggregating and presenting raw data into meaningful forms.

“UrbanMetry has been working closely with Prasarana and Rapid Bus to build a data-driven network planning tool to increase bus ridership in the Klang Valley.

“Its role includes cleaning and streamlining Rapid Bus’ internal data sources, provisioning external data sources from UrbanMetry’s proprietary database and building a machine-learned model and Network Planning Tool to predict bus ridership,” said a UrbanMetry spokesman.

“Through the coupling of Rapid Bus’ ridership data and UrbanMetry’s Klang Valley movement, demographics and city data, and internal and external data, we were able to build a model to predict bus ridership with changes in the bus network, including modifications and the addition of new lines.